A strong employer brand can attract, engage, and retain the best people for your organisation, which is why we offer a range of strategic services to help you discover, shape, and promote yours.
Employer Brand and EVP Discovery
Our team of certified employer brand specialists work closely with you to help you discover your unique employer brand and EVP (employer value proposition).This includes
Employer Brand Architecture & Guidelines
Following our employer brand and EVP discovery phase, we help you define your employer brand identity and voice, delivering a bespoke employer brand architecture and guidelines.This includes
Employee Engagement Survey
Our anonymous employee engagement surveys allow us to uncover key area of strengths for immediate employer brand promotion and highlight actionable areas of change for your internal team. All surveys are tailored to your organisation and distributed to a comprehensive employee list via SurveyMonkey.
Upon completion you will receive a full report.This includes
Your employees can be your strongest asset when it comes to promoting your employer brand. We help you activate a tailored employee advocacy programme to amplify your social visibility.This includes
Employer Brand Strategic Audit
The employer brand strategic audit takes you through the entire employer brand process from discovery to promotion. A typical process includes:
Kick-off meeting to gain insights to Employer brand and EVP perceptions.
Review & Define
Review of current talent acquisition and employer brand activities and define employer brand / EVP objectives.
Desktop analysis of the current employer brand visibility across website, social and feedback channels.
Desktop discovery of selected “competitors for talent”.
Employer brand team
Activate internal employer brand team.
Conduct EVP, employer brand and employee engagement survey.
Analyse survey data
Analyse results from survey and deliver full report.
EVP & Employer Brand architecture
Define EVP and EVP pillars along with employer brand architecture.
Once defined and agreed we create a set of suggested brand guidelines, to help shape employer brand content, job adverts, onboarding material and more.
Employer Brand workshops
Our team deliver employer brand workshops for your organisation, including: Activating the EVP through the experience, employee advocacy, and more.
Employer brand content suggestions and plans to promote your organisation to your target candidate demographic.
Deliver agreed content plan and provide continued support for your internal teams.